As the number of culinary tour companies grows, so does the demand for culinary tourist guides. There is a wide range of talent among culinary guides. Some guides have been professionally trained, while many others have not. Some guides have great personalities, but limited knowledge of the local culinary culture, which is a disservice to their customers. This certification is designed to train to a consistent level, with the end goal of delivering a high-quality culinary tour with the highest chance of receiving the highest ratings from customers.
Learn why you need to deliver a memory, and not just a meal to your customers, both visitors and locals.
A copy of your currently valid tourist guide license. If your area does not require a tourist guide license, then you will need to explain why.
Two recommendation letters from the industry (vendors you work with, tourism office, or companies that employ you as a guide, etc.)
If you are applying through one of our partners, please contact us for the correct documents needed for your situation.
The training is relevant for professional tourist guides, tour directors, or tour managers. You need to have been operating for at least one year.
8 training videos
Bonus materials (podcasts, videos & downloads)
Advisor time, up to 2 X 30 minute phone & zoom support, plus email
Verification of your business or your tourist guide license
Lifetime course access
Credit or debit card online, or bank transfer. If you prefer to pay by bank transfer, then DO NOT click Enroll Now. Instead, please contact us first for different instructions.
1 Final Knowledge Test
A Final Written Examination
After completing this masterclass successfully (obtaining at least 75% in the evaluation), you will receive the completion certificate corresponding to 8 continuing education credits.
Understand the culinary tourist guide profession
Understand the characteristics of a successful culinary tourist guide
What makes culinary tours so special
What a good culinary tourist guide should do– and not do
What food- and beverage-loving travelers like and don’t like
What to do to not just meet, but exceed, customer expectations
How to solve specific types of problems unique to culinary tours
Differentiate yourself from your competition
Get the recognition you deserve
Understand better your target market(s)
Learn how to increase your sales and your customer satisfaction
Get inspiration to innovate
Understand how to meet the needs of visitors and locals alike
Objective: General Information
Objective: Terms & Conditions
Objective: Assess the Compatibility of Your Profile with this Certification
Objective: Overview of the Course Content
Objective: Culinary Tour Guiding as a Profession
Objective: What Makes Culinary Tours Special
Objective: The Do's and Don'ts of Culinary Tour Guiding
Objective: Important Guide Characteristics
Objective: Exceeding Customer Expectations
Objective: Problem Solving on Culinary Tours
Objective: Culinary Tourist Guide Case Studies
Objective: Evaluation of Lessons 1-7
Objective: Storytelling Consultancy
Objective: Hospitality Training Company
Objective: Tung Do is a Vietnamese-American whose family escaped to the US at the end of the Vietnam war in 1975 and settled in Texas. Tung shares with us a number of valuable insights, not the least of which is to "Just Do It" - start your business even if you are scared or have no experience.
Objective: Guideline fot Your Essay Interview Assignment
Objective: Submit Your Essay Interview Assignment
Objective: Guideline for Your Microsite
Objective: Student Feedback
Objective: Final Step
Please note that this training module does not provide basic tourist guide training. This training focuses on specific issues and topics relating to working as a culinary tourist guide. If you need help with basic guide training or general tourist guide professional certification, we can refer to partner organizations that are able to help.
This Certification is awarded to one individual working as a Tourist Guide, Tour Director, or Tour Manager. If you complete the Certified Culinary Tourist Guide program and then move on to a different company, your certification moves with you, but it never applies to the organization you work for.
One student per registration. It is against the Terms to share content with others. Students have 45 calendar days to complete the training. Payment is taken at the time of registration by debit card or credit card. If you prefer to pay by bank transfer, please contact us before registering. We will process your payment manually and give you a special code to bypass the credit card payment step. Please note that we do not provide VAT invoices (we do not charge VAT or any other taxes on our products and services). If you require a VAT invoice, there is a Є10 fee.